How to write a brochure for your business

Sep 24, How can you make your sales brochures more effective? How do you write copy that gets your business brochures, pamphlets and flyers read and gets customers to respond?

How to write a brochure for your business

20 Questions a Brochure Copywriter Should Ask Before Putting Pen to Paper

The cover is one of the key elements of the brochure, since it must motivate the potential client to look inside and read further. Therefore, placing an intriguing idea, as well as catchy photos and colors on the cover will help attract prospective customers.

You are free to experiment with different shapes and designs to find a solution that matches the goal you are pursuing. For example, if you sell tour packages, why not make your brochure look like a plane, or a suitcase plastered with stickers?

how to write a brochure for your business

A testimonial is a quote from a satisfied customer. Brochures add credibility to your company. People tend to believe that if a company produces printed materials, it is more trustworthy.

Do use bulleted lists when possible. Do try to make your brochure as helpful as possible. Do leave some space, free from any text or graphics in your brochure. Do only use quality paper. In most cases, glossy thick paper works best, although there can be exceptions.

Do keep it relatively simple. Using too many fonts and bold lettering, tilt, and color will make your brochure look unprofessional. In most cases, a simple design is more efficient and easier to perceive.

Include only graphical and textual information that directly refers to what you are selling.

How to Make a Brochure That Looks Professional: 11 Steps

Active voice sounds more vivid, which attracts customers. They can be bright and rich but totally inappropriate together.

how to write a brochure for your business

A black and white design can be a significant feature of your brand or corporate identity, but if you refuse to use colors to save money, it may make your company look amateurish. Your brochure should be unique and use custom illustrations, not generic ones. Check out our brochure sample here.Aug 11,  · How to Write Brochures Four Parts: Narrowing Down Your Topic Setting Up a Layout Creating the Content Sample Brochures Community Q&A A brochure is a great piece of marketing material that provides potential customers with something tangible in a digital world%(32).

How to write a brochure: advice from an advertising copywriter There are many formats for a brochure and many design approaches.
Make your brochure look professional Sep 24, How can you make your sales brochures more effective?
1 Focus on readability How to write a brochure:
How do you write your brochure?

Apr 30,  · In this Article: Researching Brochures Creating and Designing Your Brochure Producing Your Brochure Community Q&A A professional brochure presents the face of your company or business.

It provides a first impression for potential customers or clients, and it will always be what they take away with them to remember you by%(73). First, the paper is folded in half and then folded again in a direction 25 to , qty · Free PDF Proof · Bulk Quality · Different Paper FoldsService catalog: Online Printing, Multi-Location Shipping, Free Design Tool.

Custom Brochure Printing Fast Trifold Brochures | has been visited by 10K+ users in the past monthUpload Your Own Design · Reliable Shipping · Guaranteed Results · Die Cut PrintingTypes: Same Day Printing, Next Day Printing, 3 Day Printing.

Flyers and brochures are ideal for promoting your business. So what is the difference between a flyer and a brochure?

How to Write a Brochure |

Both are promotional platforms designed to showcase the benefits of using specific products or services. A firm brochure is the equivalent of a firm handshake; it promotes confidence and competence. The weight, texture and overall feel are some of the first things someone will notice about your brochure.

How to write flyers and brochures - GAPS Professional Writing Services